Marketing

GEO (Generative Engine Optimization)

More people now ask AI assistants instead of searching. GEO makes your business easy for AI models to understand, trust and recommend.

  • Show up in AI-generated answers
  • Accurate descriptions of your business
  • Content built for people and AI
Why GEO

The new front page is an AI answer

When someone asks ChatGPT, Gemini, Claude or Perplexity for a recommendation, the answer often names just a few businesses. GEO is how you become one of them.

GEO builds on strong SEO: clear content, structured data and authority signals. It goes further by structuring content as direct answers and making sure your brand is described consistently everywhere AI models look.

The next step is letting AI agents act on what they find. Our agentic-ready websites service makes it easy for agents to book, buy or request a quote, and works especially well for online stores and telehealth platforms.

AI visibility audit Structured data Answer-ready content Brand authority Citations & mentions Visibility tracking
AI visibility audit Structured data Answer-ready content Brand authority Citations & mentions Visibility tracking
Design Develop Automate Launch Scale Support
Design Develop Automate Launch Scale Support
SEO vs. GEO

How GEO differs from SEO

Traditional SEO

  • Goal: rank in search results
  • Optimizes pages for keywords
  • Measured by rankings & clicks
  • Backlinks as a key signal

GEO

  • Goal: be cited in AI answers
  • Optimizes content as direct answers
  • Measured by mentions & accuracy
  • Consistent brand facts as a key signal
What’s included

What you get

Get your business recommended by AI assistants like ChatGPT, Gemini and Perplexity.

🤖

AI visibility audit

See how AI assistants currently describe and recommend your business.

🧱

Structured data

Schema markup that helps AI models understand your offerings.

📚

Answer-ready content

Content structured to be quoted and cited in AI answers.

🌐

Brand authority

Consistent signals about who you are across the web.

🔗

Citations & mentions

Earn references from the sources AI models rely on.

📈

Visibility tracking

Monitor how often and how accurately AI tools mention you.

Platforms

Tools & platforms we work with

We work with the platforms your business already relies on.

ChatGPT logo
Google Gemini logo
Claude logo
Perplexity logo
ChatGPT logo
Google Gemini logo
Claude logo
Perplexity logo
ChatGPT logo
Google Gemini logo
Claude logo
Perplexity logo
ChatGPT logo
Google Gemini logo
Claude logo
Perplexity logo
Who it’s for

Built for teams like yours

Whether you’re just starting out or scaling fast, geo (generative engine optimization) from BigLoop is shaped around how your business actually works.

Local businessesE-commerce brandsTelehealth providersSaaS companiesService businessesB2B companies
GEO (Generative Engine Optimization) Marketing BigLoop
GEO (Generative Engine Optimization) Marketing BigLoop
Works great with

Pairs well with

Services that make this one even more powerful.

🔍

SEO

GEO works best on top of strong SEO.

🧠

Agentic-ready websites

Let AI agents take action on your site.

✍️

Content management

Answer-ready content, published for you.

FAQ

Frequently asked questions

Have another question? Send us a message and we’ll get back to you.

What is GEO?

Generative Engine Optimization is the practice of making your website and brand easy for AI models to find, understand and cite in their answers.

Is GEO different from SEO?

They overlap. SEO focuses on search rankings; GEO focuses on being referenced in AI-generated answers. The best results come from doing both.

Which AI assistants does GEO help with?

GEO practices help across assistants such as ChatGPT, Gemini, Claude and Perplexity, and AI features in search engines.

Ready to get started?

Tell us about your project and we’ll get back to you with next steps.